From USA Cricket
Investment of $1 billion into American Cricket in Partnership with Willow TV and Times of India Group Principals
USA Cricket has completed its RFP process for the development of a world-class professional T20 cricket league in the United States and has selected American Cricket Enterprises (ACE) as its strategic partner. This historic milestone furthers USA Cricket’s vision to bring professional cricket to the world’s largest sports market, concluding a multi-stage evaluation process that began in November 2018 with a public invitation for proposals for building a US-based T20 professional league. USA Cricket’s long-term agreement with ACE marks the most ambitious and transformational venture ever undertaken in the American cricket landscape that will result in over $1 billion invested into the development of cricket domestically.
ACE is backed by Sameer Mehta and Vijay Srinivasan, the founders of Willow TV, the largest cricket broadcaster in North America, and Satyan Gajwani and Vineet Jain, the principals of The Times of India Group, India’s largest media conglomerate. At the end of the RFP process, USA Cricket chose ACE, whose proposal combined a large financial commitment to invest into the league, key deals for infrastructure and broadcast distribution, experienced and knowledgeable leadership, and a data-driven, analytical business strategy that affirmed ACE’s ability to build a longstanding institution that will elevate U.S. cricket to the highest international levels.
